Front-end denials are among the most costly and preventable challenges in the revenue cycle, yet many hospitals and health systems continue to rely on reactive, short-term fixes. In this webinar, Maryann Sears, General Manager of Patient Access and Eligibility Services at Cognizant RCM, will guide you through a strategic framework to tackle front-end denials at the root.

This session is designed for Patient Access Directors and senior leaders who are ready to move beyond patchwork solutions and drive meaningful transformation.

What you will learn:

• Why 67% of denials originate from front-end workflows, and how to prevent them
• How to apply journey mapping, automation, and patient engagement strategies
• Quick wins you can implement in 30 days, and a roadmap for long-term success